It’s important to be active on Twitter to engage with existing and potential customers. Twitter is an online form of “word-of-mouth,” so it’s best to interact with other users. While tweeting...
5 Tips in Social Media Marketing
Social media marketing is an integral part of life and continues to evolve. Social media presents an opportunity to engage and connect with potential and existing consumers. It is important to not...
Your Facebook Ads Are About To Get Creepier
Facebook already knows a lot about you. You look at a pair of shoes online one time and for the next 3 months, those shoes haunt your news feed. They constantly pop up in ad form, reminding you of...
What Twitter’s New Mute Feature Means For Marketers
We all have that one friend. They’re opinionated, often uninformed and have no filter whatsoever. And for some reason, we follow them on Twitter. If you’ve ever wished that you could find a...
How to Surf the Changing Tides of Social Media
It is a confusing time for social media. It seems like every day, new and conflicting reports come out about the future of different platforms. Is Facebook a sinking ship? Or is it simply being used...
Twitter isn’t exactly new to the social media scene, but many businesses still don’t know how to properly engage with their consumers via the platform. If you fall in this camp, don’t despair!...
3 Social Media Trends for 2014 that Your Organization Should Care About
Sunsets are coming quicker each day. So as our days grow shorter, it also indicates there are precious few of them left in 2013. That means it’s time to start on your marketing plan for 2014....
Getting More Retweets on Your Twitter Posts
We’ve got a Twitter secret. And we’re willing to share it with you. Why you ask? Because we’re super nice people looking for some good karma. And a little blue birdie told us you really wanted...
Lessons on Sounding Human on Social Media
Posting relatable content in social media attracts a larger audience. Attracting a larger audience means your business grows. And your business growing means, well, good things for everyone. The key...
Instagram Video or Vine—Which One Should Your Company Use for Video Marketing?
We love options. Paper or plastic? Chicken or beef? How would you like that cooked? Decaf or regular? In a world filled with so many wonderful possibilities and alternatives of those possibilities,...